Our Concept.

 It is our concept. And we dare to be different.

At Mimalis we create exclusive, meaningful products and services. Think in terms of fashion, art, jewellery, accessories, interior, photography … it is a concept of art, a concept of fashion, a concept of living, a concept of home, a concept of healing, a lifestyle for those who “dare to be different” embodied by a concept of giving.

Imagine the impossible.

Mimalis is different and unique in it’s own way.

It is a brand that challenge you to be your true YOU no matter who YOU are.

The brand rebells against labels, styles and social standards.

Mimalis is your lifestyle.

Mimalis does not make mass production, but we only produce exclusive collections of products that are unique, locally produced and handmade and above all; extremely beautiful.

Our products are extravagant, modern, minimalistic and mysterious, but at the same time they are classic, timeless and elegant.
For us it is all about quality and exclusivity. That is what Mimalis is about. About people who dare to be different. People who want to stand out from the crowd and people who want to profile themselves as who they really are. Mimalis reflects on you as a person. On your concept of living.

Mimalis is for people who don’t want to follow a trend, but create the trend themselves. Our clients dare to make a statement. They are proud of who they are, what they stand for and how they live their lives.
People who love to inspire others to create their own concept of fashion. People who can influence others for a positive change.
All products are high end luxury products, so are the people who wear them.

Our first collection will be available soon.

Mimalis is committed to making a difference in the world. But that is not what makes us different from other high end fashion labels. What makes us different is the way we do that. Mimalis does not just donate a percentage of its sales to a good cause. We strongly believe in the power of uniting to reach its goals. Mimalis is committed to give back to VP Forever. Read more about our Concept of Giving here.